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REVIEW: Casino Action UK
By Momchil Chonov
Gambling Expert & Content Lead
Our Contributors
Momchil Chonov, Gambling Expert & Content Team Lead
6.1/10
or
61%HighScore Naming:High
The Casino.net Overall Score is calculated automatically and based on hard facts about the
operator, as well as on expert and user opinions.
by Casino.net
Full T&Cs Apply. * Welcome offer is for new customers only The minimum deposit amount is £10 for all deposits. A two hundred times wagering requirement applies on all bonuses. Certain games contribute a different percentage to the wagering requirement and standard terms and conditions apply. The £1250 Welcome match bonus consists of: First deposit: 100% Match bonus up to £150 Second deposit: 50% Match bonus up to £200 Third deposit: 25% Match bonus up to £500 Fourth deposit: 50% Match bonus up to £250 Fifth deposit: 100% Match bonus up to £150 To receive the full welcome bonus, £3200 is required in deposits.
Gambling Commission
Licence # 38620 Issued on
2014-11-01
All Ratings
6.1/10
Casino.net Algo Based on our automatic algorithm
Casino.net Score
6.1
The Casino.net Overall Score is calculated automatically and based on hard facts about the operator,
as well as on expert and user opinions.
Overall Score Distribution:
30% Casino.net Algo
30% Expert Ratings
30% User Ratings
10% Web Ratings
-/10
User Rank No user ratings yet
User Rank
-
Our user rank is an aggregate rating based on all user ratings. When there are still no user
ratings, the score distribution becomes as follows.
Overall Score Distribution:
40% Casino.net Algo
40% Expert Ratings
20% Web Ratings
5.4/10
Web Rank Based on opinions across the web.
Web Rank
5.4
Our web rank is an aggregate rating based on the information from the Play Store, Apple App Store,
Trustpilot, ahrefs.com Domain rating, and semrush.com authority score.
Momchil Chonov brings over 17 years of experience in land-based casinos and online gambling content, offering a deep and well-rounded understanding of the gaming industry. His extensive background allows him to produce accurate, engaging, and insightful content for players of all skill levels. Passionate about responsible gambling and player education, Momchil is committed to providing trustworthy advice, in-depth reviews, and clear, easy-to-follow guides. His goal is to ensure every visitor enjoys online gaming in a safe, informed, and responsible way.
Know your limitsGamble Responsibly 18+
United Kingdom Gambling Commission Keeping gambling fair and safe for all
GambleAware Promoting and supporting responsible gambling
eCOGRA Testing online gambling safety and fairness since 2003
Mastercard, Neteller, PayPal, paysafecard, Skrill, Visa, Payz, Direct Bank Transfer,
PayPal Accepted
Yes
Compatible Devices
Android, iOS, Windows, and macOS
Restricted Countries
BE, DK, FR, HK, IL, IT, ES, TR, US
Awards
No
Customer support
Email, Live Chat
Company
Apollo Entertainment Limited
Sister Sites
Zodiac Casino, Golden Tiger, Casino Classic, Captain Cooks Casino, Luxury Casino, Grand Mondial Casino, Grand Hotel Casino, Villento Casino, Blackjack Ballroom, Yukon Gold Casino, Quatro Casino
Affiliate program
Rewards Affiliate
Manual Flushing
No
KYC Verification
Yes
Casino Action Media
Casino Action Home Page on Mobile
Casino Action Slots on Mobile
Casino Action Table Games on Mobile
Casino Action Live Casino on Mobile
Casino Action Home Page on Desktop
Casino Action Slots on Desktop
Casino Action Table Games on Desktop
Casino Action Live Casino on Desktop
Ratings Breakdown
Casino Action scored 6.1 out of 10. The score is based on the following components, each with its respective weight:
The Casino.net Algorithm is automatically calculated using objective data about the casino. Below is the score for Casino Action based on all criteria:
Our Criteria
Casino.net Percentage Distribution
How Casino Action Scored
Why This Score
Geo Licence
15 %
Score meaning
15 %
15% The casino has a licence for this country.
0% The casino doesn’t have a licence for this country.
1% Password protection and checks against data breach.
5 %
Casino Action uses HTTPS and has cookie warning, customizable cookie settings, anti-malware and spyware certificate, password protection and checks against data breach.
Safety & Responsible Gambling
2.5/10 or 25 %
2.1/10 or 21 %
Criteria
Casino.net Percentage Distribution
How Casino Action Scored
Why This Score
Number of Games
5 %
Score meaning
1 %
5% Has more games than 80% of all reviewed casinos.
4% Has more games than 70% of all reviewed casinos.
3% Has more games than 60% of all reviewed casinos.
2% Has more games than 50% of all reviewed casinos.
1% Has less games than 50% of all reviewed casinos.
0% Has less than one hundred games.
1 %
Casino Action has less games than 50% of all reviewed casinos.
Number of Slots
5 %
Score meaning
1 %
5% Has more slots than 80% of all reviewed casinos.
4% Has more slots than 70% of all reviewed casinos.
3% Has more slots than 60% of all reviewed casinos.
2% Has more slots than 50% of all reviewed casinos.
1% Has more than one hundred slots.
0% Has less than one hundred slots.
1 %
Casino Action has at least one hundred slots.
Number of Live Games
3 %
Score meaning
3 %
3% Offers all the most popular live casino games – roulette, blackjack, baccarat, Casino Hold’em, Three-Card Poker, Hi-Lo (or Sic Bo).
2% Misses one or more of the most popular live games but has the three most important ones – roulette, blackjack and baccarat.
1% Doesn’t offer either live roulette, blackjack or baccarat.
0% Doesn’t offer live games.
3 %
Casino Action offers live roulette, blackjack, baccarat, Casino Hold'em, Three-Card Poker, and Hi-Lo.
Number of Software Providers
2 %
Score meaning
1 %
2% Has games by more software providers than 50% of all reviewed casinos.
1% Has games by less software providers than 50% of all reviewed casinos.
0% Has only one software provider.
1 %
Casino Action has games by less software providers than 50% of all reviewed casinos.
Games
1.5/10 or 15 %
0.6/10 or 6 %
Criteria
Casino.net Percentage Distribution
How Casino Action Scored
Why This Score
Overall RTP
8 %
Score meaning
0 %
8% Has better RTP than 90% of all reviewed casinos.
7% Has better RTP than 80% of all reviewed casinos.
6% Has better RTP than 70% of all reviewed casinos.
5% Has better RTP than 60% of all reviewed casinos.
4% Has better RTP than 50% of all reviewed casinos.
3% Has better RTP than 40% of all reviewed casinos.
2% Has better RTP than 30% of all reviewed casinos.
1% Has better RTP than 20% of all reviewed casinos.
0% Has RTP lower than 80% of all reviewed casinos.
0 %
Casino Action has RTP lower than 80% of all reviewed casinos. (RTP: 95.00%)
Slots RTP
7 %
Score meaning
5 %
7% Has better slot RTP than 90% of all reviewed casinos.
6% Has better slot RTP than 80% of all reviewed casinos.
5% Has better slot RTP than 70% of all reviewed casinos.
4% Has better slot RTP than 60% of all reviewed casinos.
3% Has better slot RTP than 50% of all reviewed casinos.
2% Has better slot RTP than 40% of all reviewed casinos.
1% Has better slot RTP than 30% of all reviewed casinos.
0% Has slot RTP lower than 70% of all reviewed casinos.
5 %
Casino Action has better slot RTP than 70% of all reviewed casinos. (Slots RTP: 96.20%)
RTP
1.5/10 or 15 %
0.5/10 or 5 %
Criteria
Casino.net Percentage Distribution
How Casino Action Scored
Why This Score
Welcome Bonus Max Amount
7 %
Score meaning
4 %
7% Offers a higher bonus amount than 90% of all reviewed casinos.
6% Offers a higher bonus amount than 80% of all reviewed casinos.
5% Offers a higher bonus amount than 70% of all reviewed casinos.
4% Offers a higher bonus amount than 60% of all reviewed casinos.
3% Offers a higher bonus amount than 50% of all reviewed casinos.
2% Offers a higher bonus amount than 40% of all reviewed casinos.
1% Offers a lower bonus amount than most reviewed casinos.
0% Doesn’t offer a welcome bonus.
4 %
Casino Action offers a higher bonus amount than 60% of all reviewed casinos.
Wagering Requirement
6 %
Score meaning
6 %
6% Offers better wagering contributions than 80% of all reviewed casinos.
5% Offers better wagering contributions than 70% of all reviewed casinos.
4% Offers better wagering contributions than 60% of all reviewed casinos.
3% Offers better wagering contributions than 50% of all reviewed casinos.
2% Offers better wagering contributions than 40% of all reviewed casinos.
1% Offers better wagering contributions than 30% of all reviewed casinos.
0% Offers worse wagering contributions than 70% of all reviewed casinos.
6 %
Casino Action offers better wagering contributions than 80% of all reviewed casinos. (Average contribution: 61.00%)
Bonus Minimum Deposit
2 %
Score meaning
1 %
2% Accepts a lower bonus minimum deposit than £10.
1% Accepts a £10 bonus minimum deposit.
0% Accepts a bonus minimum deposit higher than £10.
From app stores to review sites, this snapshot shows how Casino Action is perceived by its users online.
Website
Score
Translating into score out of 10
App Store
Not listed
Not listed
Play Store
Not listed
Not listed
Ahrefs Domain Rating
17/100
1.7/10
Lighthouse Metrics
90.75/100
9.1/10
Trustpilot
Not listed
Not listed
Reviews.io
Not listed
Not listed
Average Web Score:
5.4/10
Expert Opinions
Slots Expert's Opinion
Lindsey Jones
Slots Expert
Lindsey has over 5 years of experience as a content writer in the igaming industry. Her focus and specialty are on slots. She has written numerous reviews for different games, always providing quality content.
Live and Table Games Expert's Opinion
Nikola Antonov
Live and Table Games Expert
Nikola started working as a senior content writer in 2019, and since then, he has created numerous online casino reviews and articles about gambling in different countries. Over the years, he has been involved in projects that require a thorough analysis of various gaming platforms, which has helped him gain strong expertise. Thanks to his experience in writing reviews, Nikola has built a precise comparison model to overview and fairly assess online casinos and their services.
Social Media Expert's Opinion
Manuela Nikolova
Social Media Expert
Manuela Nikolova serves as the dedicated social media reviewer for casino.net, providing expert analysis on how gambling brands engage with players and build trust across various platforms. She brings together a master’s degree in marketing and brand management with extensive experience in social media strategy and the creation of engaging gambling-related content. Above all, Manuela is deeply committed to player safety, consistently advocating for transparency and responsible gambling practices.
Legal Expert's Opinion
Momchil Petrov
Legal Expert
With over a decade of legal experience in the online gambling industry, Momchil specializes in advising key stakeholders—including operators, providers, and affiliates—on compliance, licensing, and regulatory strategy. He has drafted hundreds of Terms & Conditions, Privacy Policies, and other key legal documents tailored to the online casino space. As a speaker at international gambling conferences, he stays ahead of industry trends and evolving legal standards. In his reviews, he takes a critical look at each casino—breaking down the fine print, highlighting potential red flags, and offering players clear, trustworthy insights grounded in real legal expertise.
IT Expert's Opinion
Plamen Spahiev
IT Expert
Plamen is a seasoned IT expert with over 20 years of experience leading technical teams and designing secure, high-performance systems. With a strong background in cybersecurity, risk analysis, and infrastructure optimization, he ensures each casino meets high standards for technical reliability, speed, and data protection.
Slots Expert's Opinion
Our slot expert reviews the slot selection, software providers, and how easy it is to browse games. They also look at branded titles, jackpots, and features like tournaments and missions.
What I like:
Powered by Games Global:
The slots catalogue is powered almost entirely by Games Global. Boasting over 3,000 titles from more than 50 partner studios, the provider has something for every slot fan, ranging from classic vintage-style reels to modern video slots. Games feature a rich variety of mechanics including Megaways, Link & Win, Lock' n Win, Power Stacks, Hold & Win, and Feature Tabs, which are often tailored to the theme or studio behind the slot.
Regular New Releases:
Despite the limited providers, new Games Global titles are added frequently, keeping content relatively fresh.
Branded Titles Available:
Popular branded games like Lara Croft: Tomb Raider, Jurassic Park, and Game of Thrones often feature unique bonus rounds inspired by memorable scenes, making gameplay more engaging.
Easy Slot Navigation:
While the user interface isn't very modern, the slot section does have basic filters and categories to make it easier to find the games.
What I don't like:
Limited Software Variety:
Relying on just one major provider creates a lack of diversity in slot mechanics and themes.
Old Looking Interface:
The slots lobby design and navigation feel slightly dated compared to many newer UK casinos. This can be off-putting for players, especially those visiting the site for the first time.
My recommendations:
Introduce More Providers:
Partnering with top names like NetEnt, Play'n GO, or Big Time Gaming would add variety and improve the overall slots offering.
Modernise the User Interface:
Consider upgrading the lobby design and improving mobile navigation for a smoother, more seamless slot experience.
Live and Table Games Expert's Opinion
Our live and table games expert reviews the variety of table games, live dealer quality, and software providers. They also check table limits, usability, and availability, plus extras like bet behind, tournaments, and gamified features like badges and levels.
What I like:
Well-Loaded Selection of Table Games:
Casino Action’s table games section is well-stocked, offering over 90 instant-play titles. You’ll find popular favourites such as American Roulette, European Blackjack, No Commission Baccarat, and Single Hand Blackjack.
Popular Live Dealer Games:
The live casino boasts more than 100 tables, spanning from individual offerings to games with several tables available. Flexible betting limits cater to everyone, with minimum stakes from just 1p, up to high-limit tables topping out at £10,000. Standout titles include Infinite Blackjack, Auto Roulette, Golden Wealth Baccarat, Ultimate Texas Hold'em, and Dream Catcher.
Leading Software Providers:
Games Global is the main software provider for Casino Action, ensuring a robust line-up of instant-play games. On the live dealer front, Evolution supplies many of the tables, so players benefit from first-rate HD streaming and gameplay quality.
What I don't like:
Live Casino Bonuses:
Unlike some other gambling sites, Casino Action doesn’t currently offer exclusive promotions for live casino players. This is a bit of a let-down, as dedicated live dealer bonuses can be a real draw for players.
My recommendations:
Improving the Promotions Section:
Given the popularity of live dealer games, introducing dedicated offers for the live casino would be a smart move. It would add extra value for regulars and newcomers alike, and help Casino Action stand out in a competitive market.
Social Media Expert's Opinion
Our social media expert checks which platforms the company uses, how often they post, and how well their content performs. They also look at follower count, brand tone, growth, and whether any channels are inactive or missing.
What I like:
Opportunity for Future Expansion:
Casino Action has no official, verified social media accounts. This means the brand has a significant opportunity to expand to key platforms such as Facebook, X, and Instagram.
Potential for Engaging Content Strategy:
Once the initial social media accounts are set up, Casino Action has the potential to create an engaging content strategy. This will help attract followers and increase brand visibility and awareness among target audiences.
Emphasis on Email and Live Chat Support:
Although currently inactive on social media, Casino Action demonstrates a commitment to customer service and personal communication with clients by focusing on email and live chat support.
What I don't like:
No Active Social Media Accounts:
Launched in the early 2000s, Casino Action has been uninterested or unable to explore the benefits of a social media presence. This has limited the brand's ability to reach and engage with potential customers in a highly competitive market.
Unexplored Potential for Building Community:
So far, Casino Action has missed out on creating a social media community loyal to the brand. Platforms like X, Facebook, and Instagram could also serve as another line of communication between the brand and its clients.
My recommendations:
Start with Facebook and Instagram:
Casino Action should test the waters by creating official pages on one or two key social media platforms like Facebook and Instagram. This way, the brand could effectively manage resources without overwhelming its team.
Develop a Consistent Content Strategy:
Casino Action must create a consistent content strategy. Otherwise, there's no point in starting social media channels at all, as they won't be very effective or successful.
Legal Expert's Opinion
Our legal expert checks if the casino is licensed and since when. They review the terms to see if bonus abuse is clearly defined and flag vague or misleading clauses. The review also covers player protection, responsible gambling tools, ADR, GDPR compliance, and regulatory fines.
What I like:
Extended Regulatory Data Retention:
Casino Action may store personal and financial data for up to five years post-account closure to meet legal requirements, especially in areas like self-exclusion tracking and anti-fraud monitoring. This extended retention is mandated under regulatory compliance frameworks.
Participates in the GamProtect Scheme:
The casino is part of the GamProtect Single Customer View trial in the UK, which aims to detect high-risk behaviour and reduce gambling harm. This initiative is part of a broader regulatory strategy to improve player protection through cross-operator data sharing.
Customer Fund Segregation:
Casino Action segregates customer deposits in a separate account, meeting the ‘not protected’ level under the UK Gambling Commission’s framework. While funds aren’t fully safeguarded in insolvency, users are informed before depositing as per regulatory transparency rules.
Robust AML Procedures:
The casino complies with Anti-Money Laundering (AML) obligations by requiring users to provide verified source of funds documentation, such as payslips, bank statements, and certified IDs. If suspicious activity is detected, accounts are frozen until legitimacy is verified.
Licensed Data Controller:
Casino Action is operated by Apollo Entertainment Limited, registered in Malta and acting as the official Data Controller. This means the company is legally accountable under EU data protection laws (including GDPR) for the handling, processing, and storage of users’ data.
What I don't like:
Transfers Outside EEA:
Casino Action may transfer data to countries outside the European Economic Area if certain conditions are met. While legally permissible, these transfers require sufficient safeguards, and users risk exposure if protections are not implemented to EEA-level standards.
Verification Delays and Account Freezes:
The casino reserves the right to freeze accounts and withhold payments if identity or source of funds cannot be verified. While aligned with AML laws, this may result in lengthy processing times and inconvenience, particularly if documents are deemed insufficient or unclear.
Low Fund Protection Level:
Casino Action holds player funds in a segregated account, but only meets the ‘not protected’ level under UKGC rules. In the event of insolvency, customers may not recover their deposits, and this level offers no legal protection for users.
My recommendations:
Streamline Verification Procedures:
Casino Action could consider introducing clearer guidelines and timelines for document verification to reduce account freezes and payout delays. Providing users with real-time feedback on submission quality and implementing automated document checks could help AML compliance implementation while minimising unnecessary friction.
Strengthen Self-Exclusion Enforcement:
To enhance player protection, Casino Action could implement more robust detection systems for identifying self-excluded individuals attempting to re-register. Cross-operator databases could be fully integrated and enhanced with machine learning-based account monitoring to reduce reliance on user compliance.
IT Expert's Opinion
Our IT expert evaluates the site’s technical performance, covering security, HTTPS implementation, and core web metrics. They also check mobile optimization and the use of content delivery networks. Further review includes caching practices, hosting setup, and frontend diagnostics.
What Works Well
Core Web Vitals:
First Contentful Paint (FCP): 1.1s — Fast initial paint provides immediate feedback to users.
Largest Contentful Paint (LCP): 2.3s — Excellent; within the <2.5s recommended range.
Cumulative Layout Shift (CLS): 0.01 — Very low; indicates visual stability during load.
Time to Interactive (TTI): 2.4s — Acceptable interactivity onset.
Total Blocking Time (TBT): 80ms — Well below the 200ms target; indicates responsive scripting.
Frontend Stack:
Built with React, Webpack, and Babel — modern, component-based and efficient frontend technologies.
JavaScript is minified and bundled effectively via Webpack.
Gzip compression is active, reducing payload sizes.
Security & Protocols:
Delivered via HTTPS with no mixed content issues.
HTTP/2 used for faster multiplexed resource fetching.
Mobile Optimisation:
Viewport meta tag present. html
CopyEdit <meta name="viewport" content="width=device-width, initial-scale=1"> Ensures mobile responsiveness and scaling.
What Needs Improvement:
Structured Data
No structured data formats (e.g., JSON-LD, Microdata, or RDFa) detected in the Lighthouse report.
Lack of schema impacts search engine visibility and rich result eligibility.
Caching Strategy:
No browser caching headers detected for static assets.
Absence of Cache-Control or ETag means resources are not optimized for repeat visits.
Tracking & Analytics:
No evidence of analytics tools (e.g., Google Analytics, Google Tag Manager, or Hotjar).
This makes it difficult to track performance or understand user behavior.
Redirects:
An HTTP-to-HTTPS redirect was observed.
While standard, this introduces a latency penalty unless managed at the DNS or CDN level.
Recommendations
1. Implement Structured Data:
Add JSON-LD to declare metadata like:
WebSite, Organisation, Casino, Game, Breadcrumb, etc.
SEO: meta descriptions, hreflang, crawlability, link structure.
Lead Author's Summary and Final Rating
Momchil ChonovGambling Expert & Content Team Lead
Very HighOveral Expert Score6.5/10 or 65 %
Drawing on my own review and balanced with team perspectives, Casino Action ticks many compliance and security boxes that matter to UK players. The dual licensing, detailed KYC, anti-money laundering practices, and involvement in GamProtect highlight a serious focus on safety and responsible gambling. There’s a well-stocked table game selection, plus over 100 live dealer tables, powered by respected names like Evolution and Games Global. For the slots, you’ll find plenty of variety, even if much of the catalogue comes from a single software provider.
Still, some gaps can’t be ignored. The site remains absent from social media, missing out on player engagement and community building. Slot fans looking for broader provider selection or a modern, fresh lobby may find the platform a bit dated. While funds are held separately, there’s no strong protection for player balances in case of insolvency, so it’s worth being aware of the risk. Verification processes can also lead to frustrating delays for some users.
Full T&Cs Apply. * Welcome offer is for new customers only The minimum deposit amount is £10 for all deposits. A two hundred times wagering requirement applies on all bonuses. Certain games contribute a different percentage to the wagering requirement and standard terms and conditions apply. The £1250 Welcome match bonus consists of: First deposit: 100% Match bonus up to £150 Second deposit: 50% Match bonus up to £200 Third deposit: 25% Match bonus up to £500 Fourth deposit: 50% Match bonus up to £250 Fifth deposit: 100% Match bonus up to £150 To receive the full welcome bonus, £3200 is required in deposits.
Full T&Cs Apply. * Welcome offer is for new customers only The minimum deposit amount is £10 for all deposits. A two hundred times wagering requirement applies on all bonuses. Certain games contribute a different percentage to the wagering requirement and standard terms and conditions apply. The £1250 Welcome match bonus consists of: First deposit: 100% Match bonus up to £150 Second deposit: 50% Match bonus up to £200 Third deposit: 25% Match bonus up to £500 Fourth deposit: 50% Match bonus up to £250 Fifth deposit: 100% Match bonus up to £150 To receive the full welcome bonus, £3200 is required in deposits.
Casino Action is a trustworthy, regulation-focused casino with a strong core offering for fans of table games and classic slots. If you put security and compliance first, you’ll feel at home here, but keep in mind that a modern, social experience is still in development. Try Casino Action for a safe, no-nonsense casino journey, and watch for future updates that could add more variety and a sense of community.
